SEO tools built for the AI era

For years, marketers have relied on SEO tools to track keywords, rankings, and backlinks. But what about AI search? When users get answers directly from AI, there are no "rankings" to measure. That's where AI visibility tools come in. These platforms track brand mentions and content citations across large language models, showing you where (and how often) your business appears in AI-generated results. Think of them as the AI-era version of SEO analytics. They reveal whether your optimization efforts are actually paying off and how your visibility compares across search types. Each tool has its strengths. The right fit depends on your goals, budget, and how technical your team is. I break down some of the top AI visibility tools (and what to look for when choosing one) in this new post. Read the full article here. Cheers, Neil Patel PS: Measuring visibility is the first step. The next is improving it. My team can help you do both: book a 1:1 call today.

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