TikTok quietly rolled out an important update that marketers shouldn’t ignore. Users can now add relevant keywords directly into post metadata to help improve discoverability inside TikTok search. That may sound small… But it reinforces a much bigger shift: Social platforms are increasingly behaving like search engines. TikTok, YouTube, Instagram, Reddit, and even LinkedIn are becoming discovery platforms where users actively search for:
This means content optimization is no longer just about Google. It’s becoming about search visibility everywhere. And with AI-powered discovery continuing to grow, these signals will likely become even more important over time. If you want help building a stronger cross-platform search and content strategy… let’s talk. We did something similar to Little Bellies and grew them by 56%. Cheers, Neil Patel |
Rabu, 10 Juni 2026
TikTok just made SEO more important
Selasa, 09 Juni 2026
This simple mistake is crushing people’s SEO
|
Minggu, 07 Juni 2026
Will ChatGPT mention your business?
Hey Keysia, A growing share of your customers aren't Googling anymore. They're asking ChatGPT, Gemini, and AI Overviews, and they're taking the answer they get. Marketers call it AEO or GEO, answer engine optimization. I call it the same game we've always played: the businesses that win are the ones whose content the engines trust enough to pull from. Here's the part most people miss. AI assistants build answers from published content. If the clearest, most useful answer to a question in your space lives on your site, you're what they draw from. If it doesn't, your competitor is. That's exactly what AnswerThePublic was built for. It shows you the questions people are actually asking, flags the ideas tagged Best for AI Visibility, and Content Studio turns them into the kind of clear, research-backed articles answer engines pull from. The anniversary is the moment to start. Go Yearly before June 22 and four months are on me. Talk soon, |
Kamis, 04 Juni 2026
Most AI visibility strategies aren’t generating revenue
Everyone is talking about AEO and GEO right now. But most companies are making the same mistake: They’re treating AI search like traditional SEO. That’s why many brands are getting cited inside ChatGPT, Google AI Overviews, Gemini, and Perplexity… but still struggling to generate meaningful pipeline growth. Visibility alone doesn’t create profit. In our upcoming webinar, I’m breaking down the exact lessons we learned from 100 AEO/GEO campaigns. How to Make AEO/GEO Profitable: Lessons From 100 Campaigns Tuesday, June 16 at 8 a.m. PDT We’ll cover:
✅ Register now to save your seat and get the replay link. Cheers, Neil Patel P.S. AI search is already influencing buying decisions, even when users never visit your website directly. If you need help influencing buying decisions in AI search, let’s talk. |
Rabu, 03 Juni 2026
Google Core Update for May (what to do now)
On May 21 Google officially released their May 2026 Core Update. And if history repeats itself, many sites will likely see significant volatility over the next few weeks. Core updates are becoming increasingly tied to:
This is especially important right now because Google’s AI-driven search experiences continue expanding alongside traditional rankings. That means visibility shifts may not always look like simple ranking drops anymore. You may see changes in:
The biggest mistake companies make during core updates? Reacting too quickly with aggressive changes before the rollout finishes. We help our clients navigate these changes all of the time, and the results speak for themself. If you want help evaluating how this update impacts your SEO and AI visibility strategy… Book a discovery call with my team. Cheers, Neil Patel P.S. Core updates increasingly reward brands that are trusted, authoritative, and commercially useful — not just well-optimized pages. If you need help building trust and authority for your business, let’s talk. |
Selasa, 02 Juni 2026
The biggest updates from Google I/O & Marketing Live 2026
|
Senin, 01 Juni 2026
12 years of listening to the internet (Today, we say thank you)
Hey Keysia, Twelve years ago, AnswerThePublic was built on one stubborn idea: that the internet was already telling us what people wanted to know, if anyone bothered to listen. The first time I used it, I got it. Here was a tool that actually listened. Every question, every "how to," every "vs," every quiet 2am search someone typed when they didn't know who else to ask. It turned all that noise into a map. Twelve years on, AnswerThePublic does something it couldn't do back then. It doesn't just tell you what people are asking. With Content Studio, it helps you answer them, turning a wheel full of questions into deep research and ranking-ready content without ever leaving the platform. Listen, then create. That is the AnswerThePublic I always believed in. So for our 12th anniversary, I want to give you two gifts. Both open today, June 1st. Gift one, for everyone: a limited-time credits boost. For the whole anniversary window, I am boosting them for every plan. Starter jumps to 60, Growth to 350, Business to 800. More research, more articles you can put out, and you pay exactly what you pay today. Gift two, if you go Yearly: 4 months free. Lock in a year of AnswerThePublic during the anniversary and four of those months are on me. A special offer, just for June. Both unlock today for a limited time. No code to enter, nothing to claim. Just log in. Get your 4 months free + Bonus I will show you exactly what to do with all of it over the next few weeks. Talk soon, |