Favorite lead-gen

Need more leads for your business? (Who doesn't?) We tried to identify the most effective lead-gen strategy by analyzing 100 websites that generate at least $5 million in annual revenue. Our study focused on the Big 4: SEO Social Media Paid Ads Email Marketing We then looked at the conversion rate from visitor to lead for both B2B and B2C. Here are the results: Email was the clear winner in terms of conversion rate. To get similar results, follow these best practices: Clean your list regularly Segment & personalize your campaigns Optimize your emails ​Click here if you'd like to analyze and optimize your email strategy together. Keep in mind that these channels work together to amplify results. For example, your SEO efforts can help you generate more email subscribers. ​Here are some more ways to increase your list size. ​Reach out if you need help. Cheers, Neil Patel PS: Ads came in second place in our study, but proper optimization is key here as well. My free Ads Grader tool is a great place to start!​ ​

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