46% of companies of companies are unsuccessful with their content marketing because of this...
Most people write content based on what they want to write on.
But if you write on the same keywords over and over again you'll find that your traffic won't really go up by much... if any.
You have to keep finding not just new topics to write on, but new keywords as well.
In essence you have to look at "content gaps".
It's really easy to do and it helps ensure that every piece of content you write helps grow your traffic.
Here's how to find content gaps.
Take 5 minutes and make sure you check it out. It will save you time in the long run.
Cheers,
Neil Patel
PS: If you want my team to find your content gaps, hit us up.
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