Your Rankings Are Up, but Your Clicks Are Down

Quickly pinpoint and reclaim your lost traffic.  ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­

Getting fewer clicks even when you're ranking high? Google's new SERP features (Featured Snippets, People Also Ask, Product Considerations, and now AI Overviews) are pushing your content down the page. Ubersuggest shows you exactly which keywords are affected, so you can adjust your strategy before your traffic tanks. ​ Navigate to Keyword Ideas → Select Results. You'll instantly see which searches trigger AI Overviews, images, videos, and People Also Ask sections. With this insight, you can update your content to win back lost clicks—getting more space, more attention, and more traffic. Ready to understand how SERP features affect your keywords? ​Explore SERP Features in Ubersuggest!​ Cheers, Neil Patel P.S. Need tips for optimizing your pages for SERP visibility? Just reply — we're here for you! ​

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Where Did My Traffic Go?

Are you wondering, "Where did my traffic go?" You're not alone. Even if your rankings look good, you may see fewer visitors. Welcome to the new world of search. AI Overviews are running the show and changing how people find content… and it's here to stay. ​You need a new plan.​ So, JOIN ME live on July 8 for a clear, step-by-step briefing: Where Did My Traffic Go? Winning with AI Overviews I'll explain what's going on… Why it matters… …and give you easy fixes you can use right away. ​Register for free​ See you there! Cheers, Neil Patel ​ ​ P.S. Want more ideas for your ad campaign? Try my new tool: Ads Grader. See top ads from the world's biggest brands, get inspired, and even brainstorm new ideas with AI. ​ ​

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Clients keep asking us about SEO for generative AI

Lately, we've seen a surge in inquiries from clients asking the same question: "How do we optimize for generative AI?" We've been testing what works—and the strategies we're using are already driving results. So, we've created a comprehensive guide on how to do SEO for generative AI: We're also doing a webinar TOMORROW (Jun/25) about it: register here​ These are the exact tactics we're implementing for clients—and they're helping them stay visible as algorithms evolve. Let's create an SEO survival strategy for your business together. ​Click here to book a call with my team. Cheers, Neil Patel ​ ​

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Is outbound marketing outdated?

I hear it all the time: "Outbound marketing is dead." Not true. It's just misunderstood. Outbound doesn't have to feel pushy or old-school. With the right strategy, it can be one of the most scalable ways to grow. ​In this post, I break down: What outbound marketing really is (hint: it's more than just sales calls) The difference between outbound and inbound Proven tactics that work right now—especially when paired with your inbound strategy The cliff notes: Cold emails, paid ads, and even direct mail can still drive massive ROI—if you do them right. Want to build an outbound engine that actually converts? Book a consultation and my team will help you get started. Cheers, Neil Patel ​ ​

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Ubersuggest now analyzes up to 1,000 keywords instantly!

Accelerate your keyword research with bulk keyword analysis.  ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­

Still stuck copying and pasting one keyword at a time? If you're juggling large keyword lists or multiple campaigns, it can slow down your entire SEO workflow. That's why we're excited to introduce Ubersuggest's Bulk Analysis feature — shrink your keyword research workload from hours to minutes. ​ Now you can instantly analyze up to 1,000 keywords at once by simply pasting your list or uploading a CSV file. Within seconds you'll get Search Volume, SEO Difficulty, and CPC, all organized in one simple view so you can act fast and make smarter decisions. ​Analyze your keyword list in seconds!​ Cheers, Neil Patel P.S. Need help analyzing your keyword list or getting things set up? Hit reply — my team's here to support you! ​

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What Google’s AI shift means for your marketing strategy

It's no news by now that AI-generated answers are reshaping the search landscape. And it's impacting how users discover brands, content, and offers. So, what do you do? You reset as well. Strategically. Join me and my team next Wednesday, June 25, for The Great Google Reset: How to Win in a World of AI. We will provide a clear understanding of all of Google's recent AI changes and guidelines for how to adapt. Sign up now and tune in live at 8 a.m. PDT. ​Click here to save your spot. Cheers, Neil Patel PS: Curious how your current ad strategy holds up in an AI-driven SERP? Our Ads Grader benchmarks your campaigns and reveals where to optimize. Try it here.

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Expect more ads in AI Overviews, here’s how to adapt

Sponsored content is gaining visibility in Google's AI experience—though you may not even notice. These ads are designed to blend in, not stand out. As the traditional SERP gives way to AI-generated summaries, ads are now being contextually inserted directly inside AI Overviews (AIOs). Traditional ad formats weren't built for this. But we've already begun testing what resonates in these new answer-driven environments—and what gets ignored. ​Click here to get our exclusive insights and update your strategy.​ We're already seeing AIO ad placements for: Travel and itinerary planning Shopping and product discovery Local services and recommendations To monetize these high-conversion queries, your ad copy and landing pages must feel like a natural extension of the AI answer—not a disruption. These placements are subtle, native, and deeply embedded. And users engaging with them may not behave like typical clickers. To stay competitive, marketers will need fresh strategies to understand: Which ads are being surfaced—and why How AI summaries are shaping behavior What touchpoints drive conversions in this new, nonlinear journey We'll help you realign your messaging and targeting for this new era of ad visibility. ​Book a strategy session with my team.​ Let's make sure your brand is the one that shows up when it matters most. Cheers, Neil Patel ​ ​ PS: Could your current ads thrive in AI Overviews? The Ads Grader analyzes your creatives for contextual fit and surfacing potential—plus lets you explore top-performing native-style ads across industries. Try it here.​

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Rank higher with smarter keyword choices

Let's talk about the glue that holds your entire SEO strategy together: keywords. AI search is changing how results are displayed—but it relies heavily on understanding intent. If you don't choose keywords that match what your audience is actually searching for, your content won't rank—no matter how good it is. ​Here's how to pick the right keywords step by step. You'll learn how to: Uncover profitable, low-competition terms Match content to user intent Avoid keyword mistakes that tank rankings These are the tactics I still use every day—even with all the AI changes. If you're not sure what keywords your audience is searching for, book a call and my team will help you find them. Cheers, Neil Patel ​ ​

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The old rules of SEO are dead. Now what?

Big change is here—and it's not just another algorithm update. We're witnessing what we're calling The Great Google Reset—a shift so significant it's forcing businesses everywhere to rethink how they show up in search. AI Overviews, Search Generative Experience (SGE), shrinking organic real estate... It's not just harder to win on Google—it's a different game entirely. Join me and my team on Wednesday, June 25, as we break it all down in our upcoming live webinar: ​The Great Google Reset: How to Win in a World of AI The live webinar will start at 8 a.m. PDT. ​Reserve your seat now.​ Cheers, Neil Patel PS: If you haven't run your ads through our Ads Grader yet, now's the time. With Google changing fast, it's your quick way to benchmark and optimize in a shifting search landscape. Try it here.

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Deep Search just rewrote the SEO playbook

Search has officially entered a new era. With AI Mode fully rolled out and Deep Search gaining momentum, everything you know about SEO, content strategy, and performance tracking is being put to the test. We've been running these updates across real client campaigns—and here's what we've seen: Businesses that act now are gaining massive visibility. Those that wait? They're already sliding down the rankings. ​Dealing with this shift? We should talk. Here's what you need to know about AI Mode and Deep Search: 1. AI Mode isn't an update—it's a total rewire of how people use Google. It's conversational. Contextual. Multi-layered. If your content isn't designed to handle complex, follow-up-style queries, you're not even in the race. To compete in AI Mode, your content needs to: Deliver deep, structured responses aligned with user intent—not just keywords. Anticipate layered questions throughout the user journey. Reflect how people ask, not just what they type. 2. Deep Search is replacing lists with full-blown insights. This isn't your standard "10 blue links" experience. Deep Search generates expert-level, citation-backed summaries in seconds—what used to take hours now takes one query. If you're still chasing high-volume keywords with siloed content, you're using yesterday's strategy in tomorrow's SERP. Smart marketers are already integrating Deep Search into their production workflows—and shaving hours off their research time. 3. AI is changing how you measure impact. Google says clicks from AI search results tend to be higher quality—users stay longer and engage more. Soon, you'll be able to see for yourself: Google has confirmed that AI Mode reporting is coming to Search Console as part of the rollout. Image credit: Search Engine Roundtable Want to know exactly how your business stacks up in this new AI-powered landscape? ​Schedule a deep-dive session with my team. We'll give you a clear roadmap based on what's working now—not last year. Cheers, Neil Patel ​ PS: Deep Search demands smarter ads. Use our free Ads Grader to uncover which of your creatives align with today's AI-powered search behaviors—and get inspired by what top-performing brands are doing right now. Try it here.​ ​ ​ ​

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Do you still need a website?

Your traffic decrease isn't just due to algorithm updates and competition. A lot of people simply aren't clicking through to websites anymore. From Google to Facebook, platforms are trying to keep users on their pages—and it's affecting your click rates. What's the coping strategy? Join me next Tuesday, June 10, for The Zero-Click Future: Winning in a World Where Google Doesn't Send Traffic​. In this webinar, my team and I will discuss the challenges and opportunities of the new zero-click reality. Sign up now and tune in live at 8 a.m. PDT. ​Click here to save your seat. Cheers, Neil Patel PS: Want to know how your ads are performing in this zero-click era? My free Ads Grader gives you a quick snapshot—complete with performance benchmarks, ad strength scores, and competitor insights. Try it here.​

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My brand building secrets

I built a $10 million/year personal brand from scratch... and I'm about to share my blueprint for success with you. Skip the trial-and-error phase and go straight to growing your income and authority. I break down the exact steps you can follow in this video. Here's what you'll learn: Why B2B niches are untapped gold mines The secret to monetizing without millions of followers Why daily posting on six platforms is non-negotiable How to grow fast with collaborations—even if you're starting small The #1 thing that separates six-figure influencers from seven-figure brands This is the playbook I wish I had when I started. Want a shortcut? Click here to book a consultation with my team. They know what works (and what doesn't) and can map out a growth strategy for you. Cheers, Neil Patel ​ ​

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Is traffic still king?

80% of consumers now rely on zero-click results in at least 40% of their searches, according to a recent Bain survey. It means they get their answers directly on the search page—and they never click through to a website. Your marketing strategy has to adapt to this new reality. Join me on Tuesday, June 10, for a discussion on The Zero-Click Future: Winning in a World Where Google Doesn't Send Traffic​ The live webinar will start at 8 a.m. PDT. ​REGISTER to watch (here). Cheers, Neil Patel PS: In a zero-click world, your ads have to work harder—fast. My free Ads Grader helps you audit your current campaigns, uncover what's working, and see how you stack up against competitors. Try it here.

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