Search Engine Rewind: What We Learned In 2022 and Where SEO Is Going in 2023

A lot has happened in the last year. And a lot is going to change this year.

Not just from an economic perspective, but also from a platform perspective.

And it isn't just with Google either, SEO is now important on TikTok, YouTube, and even Airbnb...

So what learnings should you take from 2022 and what should you do differently in 2023?

Well, this will break all of that down for you.

Enjoy!

Neil Patel

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How to Segment Your Audience in 3 Minutes

Segmentation makes businesses 60% more likely to understand their customers' challenges, and 130% more likely to know their intentions.

Simply put, if you know what your audience is struggling with and what they want, you can market to them in a way more effective way.

​Here's how to segment your audience in 3 minutes.

Cheers,

Neil Patel

PS: Here is the mindset you need to do marketing right.

PPS: Check out this quick email marketing tip.

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Where SEO is going in 2023

You want more traffic, right?

I have the answer: capitalize on SEO trends before they leave you in the dust.

Search marketing changes fast; my webinar can help you stay ahead of the curve.

Join me and my team, NP Digital, at 8am PST on 1/31 (next Tuesday) for our webinar:

Search Engine Rewind: What We Learned In 2022 and Where SEO Is Going in 2023.

Click here to register! See you then.

Cheers,

Neil Patel

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What was the question again, ChatGPT?

This week, learn how to use the PostgreSQL pager with MariaDB Xpand, gain insight into better performance and security with monitoring, and more!

DZone.WeeklyDigest() Wednesday // January 25, 2023 // View Online

FEATURED CONTENT

What's in store for DevOps in 2023? Join us this Friday for our inaugural Fireside Chat, "DZone 2023 Preview: DevOps Edition!" Our panel of experts will discuss what's in store for DevOps to help you build a roadmap to success in 2023. Save your seat >

BEST OF THE WEEK Using the PostgreSQL Pager With MariaDB Xpand // Alejandro Duarte </> CORE Better Performance and Security by Monitoring Logs, Metrics, and More // John Vester </> CORE What Was the Question Again, ChatGPT? // Jasper Sprengers </> CORE Deploying Java Serverless Functions as AWS Lambda // Nicolas Duminil </> CORE How to Create a Real-Time Scalable Streaming App Using Apache NiFi, Apache Pulsar, and Apache Flink SQL // Tim Spann </> CORE Microservices Discovery With Eureka // Jennifer Reif </> CORE A Real-Time Supply Chain Control Tower Powered by Kafka // Kai Wähner </> CORE Visual Network Mapping Your K8s Clusters To Assess Performance // Anton Lawrence </> CORE How To Validate Three Common Document Types in Python // Brian O'Neill </> CORE What Is a Kubernetes CI/CD Pipeline? // Jyoti Sahoo DZONE PUBLICATION EXCLUSIVES Enterprise AI  [TREND REPORT] // Hannah Morgan, Thomas Jardinet, Sibanjan Das, Tim Spann, John Vester, John Esposito, Tyler Sedlar, Tuhin Chattopadhyay Enterprise Application Security  [TREND REPORT] // Julie Tsai, Justin Albano, Apostolos Giannakidis, Boris Zaikin, Roderick Chambers, G. Ryan Spain, Melissa Habit Continuous Integration Patterns and Anti-Patterns  [REFCARD] // Nicolas Giron & Hicham Bouissoumer </> CORE Getting Started With CI/CD Pipeline Security  [REFCARD] // Sudip Sengupta </> CORE Cloud-Native Application Security  [REFCARD] // Samir Behara </> CORE NoSQL Migration Essentials  [REFCARD] // Matthew Groves & Frank Eaves GitOps for Kubernetes  [REFCARD] // Ninad Desai UPCOMING VIRTUAL EVENTS Getting Started With Cloud Native? 5 Reasons to Choose Prometheus  [JAN 26 | 1 PM EST] // Julius Volz, PromLabs, & Scott Kelly, Chronosphere DZone 2023 Preview: DevOps Edition  [JAN 27 | 11 AM EST] // Alan Hohn, Lockheed Martin, Kellyn Gorman, Microsoft, Jesse Davis & Lindsay Smith, DZone 3-Step Approach to Comprehensive Runtime Application Security  [JAN 31 | 1 PM EST] // Ivan Melia, Palo Alto Networks & Hari Srinivasan, Prisma Cloud FEATURED ON-DEMAND WEBINARS Kafka Workshop: Real-Time MarTech Analytics // Akmal Chaudhri, SingleStore Psst…Secrets Security Tips for Apps and IaC // Taylor Smith, Prisma Cloud, Palo Alto Networks How to Streamline and Accelerate Data-Driven App Development // Fred Favelin, MongoDB & Delphin Barankanira, Google Cloud Reign Supreme With Automated Testing on the Cloud // Vidur Amin, Annalisa Camarillo, & Pushkal Mehrish, Avo Automation

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If you have more than 10 blog posts on your site, read this

The more your blog the more pages you have.

And once you have a lot of blog posts, it's hard to showcase them all on 1 page in a SEO friendly way. In other words you have to use pagination.

But is your pagination SEO friendly? If not all your blog posts may not rank well.

Or even worse, they may not get indexed.

​Make sure you follow this to ensure your posts get indexed and ranked.

Cheers,

Neil Patel

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How I Built a Website That Generates 4 Million Visitors a Month

I tried a lot of marketing strategies... some worked and some failed.

But some have consistently worked. Not just for me, but for pretty much any site.

​Here are the tactics I've used to grow my website.

Try them out. They work.

Cheers,

Neil Patel

PS: If you are ever run a webinar follow this.

PPS: Do this email marketing strategy for 100 days.

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49% of customers want this. Do you give it to them?

Did you know that 49% of customers say that they would like to receive promotional emails at least once a week from their favorite brand?

Whether you've got a new service, limited-time offer, or just something you want to update your audience with….

They want to hear about it!

And if that level of enthusiasm is there, you need to capitalize on it.

My team, NP Digital, can help you maximize ROI on your email marketing strategy.

Book a call with us here, and let's meet your audience's enthusiasm with a precisely-crafted, data-driven email strategy.

Cheers,

Neil Patel

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Leaders make their own problems

This week, take a journey to become a rockstar Salesforce developer, learn why Kotlin is more fun than Java (and why this is a big deal), and more!

DZone.WeeklyDigest() Wednesday // January 18, 2023 // View Online

FEATURED CONTENT

[Survey] Calling all DevOps and CI/CD experts! Tell us about your experience with DevOps practices, continuous delivery challenges, deployment metrics, and more(!) in our survey for DZone's February Trend Report, and enter to win $250! Share your insights >

BEST OF THE WEEK The Journey to Becoming a Rockstar Salesforce Developer // John Vester </> CORE Kotlin Is More Fun Than Java And This Is a Big Deal // Jasper Sprengers </> CORE 7 Awesome Libraries for Java Unit and Integration Testing // Marco Behler </> CORE AWS Fargate: Deploying Jakarta EE Applications on Serverless Infrastructures // Nicolas Duminil </> CORE Leaders Make Their Own Problems // Jade Rubick </> CORE The Real Democratization of AI, and Why It Has to Be Closely Monitored // Itai Bar-Sinai A Guide To Successful DevOps in Web3 // Alvin Lee </> CORE A ChatGPT Job Interview for a Scrum Master Position // Stefan Wolpers </> CORE Security Bugs Are Fundamentally Different Than Quality Bugs // Tanya Janca Apache Avro to ORC Using Apache Gobblin // Abhishek Tiwari DZONE PUBLICATION EXCLUSIVES Enterprise AI  [TREND REPORT] // Hannah Morgan, Thomas Jardinet, Sibanjan Das, Tim Spann, John Vester, John Esposito, Tyler Sedlar, Tuhin Chattopadhyay Enterprise Application Security  [TREND REPORT] // Julie Tsai, Justin Albano, Apostolos Giannakidis, Boris Zaikin, Roderick Chambers, G. Ryan Spain, Melissa Habit Continuous Integration Patterns and Anti-Patterns  [REFCARD] // Nicolas Giron & Hicham Bouissoumer </> CORE Getting Started With CI/CD Pipeline Security  [REFCARD] // Sudip Sengupta </> CORE Cloud-Native Application Security  [REFCARD] // Samir Behara </> CORE NoSQL Migration Essentials  [REFCARD] // Matthew Groves & Frank Eaves GitOps for Kubernetes  [REFCARD] // Ninad Desai UPCOMING VIRTUAL EVENTS Getting Started With Cloud Native? 5 Reasons to Choose Prometheus  [JAN 26 | 1 PM EST] // Julius Volz, PromLabs, & Scott Kelly, Chronosphere 3-Step Approach to Comprehensive Runtime Application Security  [JAN 31 | 1 PM EST] // Ivan Melia, Palo Alto Networks & Hari Srinivasan, Prisma Cloud FEATURED ON-DEMAND WEBINARS Psst…Secrets Security Tips for Apps and IaC // Taylor Smith, Prisma Cloud, Palo Alto Networks How to Streamline and Accelerate Data-Driven App Development // Fred Favelin, MongoDB & Delphin Barankanira, Google Cloud Reign Supreme With Automated Testing on the Cloud // Vidur Amin, Annalisa Camarillo, & Pushkal Mehrish, Avo Automation

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